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One of the first things to decide is whether you want an acoustic or an electric guitar. I recommend that beginning guitarists buy an acoustic first. The main reason for that is that it's harder than you think to get an electric guitar to sound good. The nicest guitar in the world won't sound good if you plug it into a cheap amplifier. It also won't sound the way you expect it to. Most of the electric guitars you hear in recorded music are being played through an effects box -- or, more likely, a whole rack of them. If you start with an electric guitar, you'll also need to buy effects and an amplifier.
When you buy an acoustic guitar, you don't have to worry about all those extras. You just have to worry about finding something that feels and sounds good. Keep in mind that you can always buy another guitar later. Once you've been playing for a while, you'll know a lot more about what you want, and you'll be able to choose more wisely. If you're really hung up on the idea of an electric guitar, though.